Overview of Video: Roger Martin, dean of the Rotman School of Management at the University of Toronto, talks with BusinessWeek about the design approach to solving problems and how to apply it to recent events, including the financial crisis.
Thoughts on this Video: Martins’ definition of Design Thinking hit me as odd initially, by made more sense as the interview progressed. I don’t always think Design Thinking has to create a “model”. However, his definition may be more suited to the business world than some others.
