Posts Tagged ‘creativity’

Creating Creativity!

Thursday, November 19th, 2009

BrickOverview of Article: Sharon Begley of Newsweek.com looks into the claim that simply do a 30 second eye movement exercise can make you more creative.

Thoughts on this article: Where to begin…I found this to be interesting based on the core understanding that Design Thinking utilizes both left and right brain approaches to create and solve.  usually, we are talking about different people with each of these traits, not individuals that have the ability to “shift” between the two.  However, there are still times that I work with a group that could use a boost of creativity in their thoughts…so maybe I will give this a try!

Original Article HERE at NewsWeek.com

newsweek-print-logoWhen Is a Brick Not a Brick?

When it’s a key to boosting creativity.

By Sharon Begley | Newsweek Web Exclusive

What can a brick be used for? Well, there’s building a house, breaking a window, holding down a pile of papers on a windy day, squashing a bug, paving a driveway, building a wall, as the legs of a small table … Now take a break and shift your eyes from left to right and back again for 30 seconds.

If psychologist Elizabeth Shobe of Richard Stockton College of New Jersey and her colleagues are right, that ocular exercise spurred creative thinking, enabling you to come up with yet more uses for a brick (perhaps putting in the toilet tank to reduce water usage? how about as a mock coffin at a Barbie funeral?). (Click here to follow Sharon Begley).

There is no shortage of self-appointed experts on creativity (a quick search for ways to increase it turns up “clear your workspace” and “act on your instincts“). The snake-oil approaches are unfortunate, because there is pretty decent neuroscientific research on the brain basis for creativity, as I wrote about a few years back. Above all, the studies show that creativity is not just a personality trait (and thus hard to change) but also a trainable skill. (more…)

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Tom Kelley: Creativity World Forum 08

Monday, July 27th, 2009

Overview of this talk: IDEO’s success, Kelley says, comes from its philosophy: you don’t have to be a genius to have a great idea and companies that encourage this creativity will excel.
Thoughts on the talk: Good information for those who are looking at the elements of creativity and the impact it can have on an organization.


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TED talk by Tim Brown

Monday, July 27th, 2009

Overview of this talk: At the 2008 Serious Play conference, designer Tim Brown talks about the powerful relationship between creative thinking and play — with many examples you can try at home (and one that maybe you shouldn’t).

Thoughts on this talk: Very entertaining talk with solid insights into the importance of playing and role playing as we define options for the problems we are facing.


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