Overview of Article: Sharon Begley of Newsweek.com looks into the claim that simply do a 30 second eye movement exercise can make you more creative.
Thoughts on this article: Where to begin…I found this to be interesting based on the core understanding that Design Thinking utilizes both left and right brain approaches to create and solve. usually, we are talking about different people with each of these traits, not individuals that have the ability to “shift” between the two. However, there are still times that I work with a group that could use a boost of creativity in their thoughts…so maybe I will give this a try!
Original Article HERE at NewsWeek.com
When Is a Brick Not a Brick?
By Sharon Begley | Newsweek Web Exclusive
What can a brick be used for? Well, there’s building a house, breaking a window, holding down a pile of papers on a windy day, squashing a bug, paving a driveway, building a wall, as the legs of a small table … Now take a break and shift your eyes from left to right and back again for 30 seconds.
If psychologist Elizabeth Shobe of Richard Stockton College of New Jersey and her colleagues are right, that ocular exercise spurred creative thinking, enabling you to come up with yet more uses for a brick (perhaps putting in the toilet tank to reduce water usage? how about as a mock coffin at a Barbie funeral?). (Click here to follow Sharon Begley).
There is no shortage of self-appointed experts on creativity (a quick search for ways to increase it turns up “clear your workspace” and “act on your instincts“). The snake-oil approaches are unfortunate, because there is pretty decent neuroscientific research on the brain basis for creativity, as I wrote about a few years back. Above all, the studies show that creativity is not just a personality trait (and thus hard to change) but also a trainable skill. Read the rest of this entry »
Overview of Post: Helene Cahen gives a real world look at using Design Thinking in her consulting business, and breaks it down into three main areas of focus.